Regurgitation is very common online. That’s the why we see the following advice on blogging from so many sources:

Regularity. Building and sustaining an audience requires at least one post a day. Gizmodo promises 60 posts for every weekday, but that’s a bit too much.

Passion. I can tell you that it’s much much easier to blog about something you’re really interested in. The post ideas seem to come from nowhere.

Brevity. People would rather read a series of five short posts than one long article.

Comprehensibility. Make sure your text is easy to follow. Use simple wording, list out your points. Blogging is not literature.

Ironically, here I am jumping on the bandwagon! But there’s a reason why so many bloggers, including yours truly, are toeing the same line. The advice actually works.

On a nearly unrelated but very important note: if you think you can blog about the Philippines, in an entertaining, comprehensible, and regular way, then you’re the kind of people we’re looking for. Feel free to contact us.